What is Malcolm Reid Buying or Selling?

George Torok email, email marketing, Insights, Intended Message 24 Comments

I’ve received at least three emails from Malcolm Reid. I’m not clear on what he is buying or selling. That might seem like a strange statement because, I don’t know if he’s buying or selling. His message is confusing. Is that on purpose? You decide.

Here’s the first email I received from Malcolm.

What do you see, understand and feel about this first contact email? Would you trust this person?

Is this the classic bait and switch email pitch?

The subject stated, “Need your coaching services”. That suggests that he is interested in buying my services. That was an attention grabbing headline. Then the message flips and asks silly questions. The headline was a lie?

Do you believe that this person wants my help?
Do you believe that person is honest?
Do you believe this person is simply pulling a bait and switch?

What’s wrong with this message?
They think my name is “there”. The message is not personalized which suggests that this message was sent to many – dozens, hundreds or thousands of potential coaches or consultants.

Are you still a business coach/consultant? – If they looked at my website or Linkedin profile, they would know.

Here’s the signal – “Are you accepting new clients?”
Are you serious?

This is the stupidest and most insulting question that a marketer could ask.

Hello Malcolm. You started your message by suggesting that you “Needed my coaching services” then you pivoted and asked two stupid questions.

“If you’re a business coach or consultant, I’m in need of your services.” You don’t care about my specialty.

What does that mean. Hardly specific. And that ridicules line, “if you are taking on new clients.”

Who is this idiot?

Let’s review these statements from Malcolm Reid.

“Here is my situation.
I can’t take on another client if I wanted to.
Right now, my Coaching Business is absolutely BOOMING.”

He can’t take on another client if he wanted to. Yet, his website offers you the “opportunity to register for his program at only $1,000 a month.

So can he accept new clients or not? Which is the truth? What is Malcolm Reid lying about?

What can we believe about Malcolm Reid?

According to his Linkedin profile he was a car salesperson for several years. Now he can’t take on another client – yet he’s sent me three emails t0 tell me that.


Lots of red flags with this series of email from Malcolm Reid.

Spidey sense is tingling.

How do you feel about trusting this ex-car sales person?

Are you ready to pay $1,00o a month for a person who claims they can’t take any new clients? Will he refund your money because he’s too busy?

Malcolm Reid, I invite your comments below and I will publish them.


PS: These email messages were impersonal. It seems they were part of a mass mailing yet there was no “unsubscribe” option which means that this was SPAM

PPS: Malcolm Reid, please remove me from your mailing list. As you can see, I don’t want to receive them.

Comments 24

  1. Just got the same email. I knew it was a sales pitch immediately so I responded and said I wasn’t taking clients (I’m not) and asked what his goals were for hiring a coach so I could send a couple LinkedIn profiles for him to consider hiring. I want to see if he’ll lie more directly in the response.

  2. Yep received this eMail blast too. This is a COMPLETE SCAM. Don’t waste your valuable time. Don’t know who COREY above is and his glowing accounting of this fictional person, most likely an alias this scammer used.. If it’s too good to be true it’s not true.

  3. I received one of these emails today and was grateful to have found this post. It seemed odd to me that Malcolm sent an email to my brand new email address . . . for my Brazilian Jiu-Jitsu academy.

    His message seemed somewhat believable at first because I work as a consultant and offer career coaching services on the side. Then, I asked myself, “If he is interested in coaching services, why did he email my gym and not my personal website where my career coaching services have a dedicated webpage?”

    Once I dove down the rabbit hole of the Internet, I found this post and read the comments. Malcolm certainly seems to be a scam artist of some kind. I am now curious to know how the scam works. I imagine it is Ponzi-esque.

  4. Thank you for publishing this page. Count me as another person who received the exact same email and video messages. Does his confusing sales approach ever evolve into a productive business relationship, do you think? It doesn’t work well for me.

  5. I knew this was scammy. So vague, his website doesn’t convey any industry specialization. Glad to read your post, as it’s the same template he sent me, word for word.

  6. Malcolm is everything he says he is. I’ve had the honor to meet him in person last year and he is the most authentic, honest, straight up person I have ever met. Chalk it up to what you want to chalk it up to but he’s the real deal and genuinely helps business owners and coaches.

  7. Just heard from Malcolm, too. The strangest thing is he sent me an email to a brand new email address – it’s a company we just established 2 weeks ago. For someone pretty terrible at marketing he’s johnny on the spot with finding new targets!

  8. Now the fourth email includes a link for virtual coffee. After, I’ve asked to be unsubscribed.

    Hi Rafaella,

    I can’t take on another client if I wanted to.

    Right now, my Coaching Business is absolutely BOOMING!

    I’m in IMMEDIATE need to partner with the right business coach who is able to take on several $12,000 to $50,000 small business coaching clients.

    If you can service additional clients, I’d like to discuss a potentially lucrative partnership.

    Here is the link to My Calendar for a Virtual Coffee.


  9. I’m getting this guy’s spams now, too. What a jackass!

    I searched for “Malcolm Reid Sr” SPAM and found this page. Thanks for posting this.

    Here is his facebook page:


    Interesting name he chose for the profile url address, isn’t it? “Rhango”

    Looks like he last posted on FB several years ago. And strangely, out of ALL the “friends” who “liked” his profile pic (108 of them), not ONE has the same last name as him.

    The important thing to do is to look at the email headers of the spam you get from this guy, and send a spam complaint to his hosting company. If people don’t do that, the spams will continue.

  10. I recently got the same email, but it was sent to my work-affiliated email not the email for my own coaching business. So I didn’t respond at first and he emailed me back within two days. It just sounded fishy/phishy from the start. So I did a search and saw this. Thank you for confirming what I thought was the case. I wrote back saying, “no.” It will be interesting to see if he bothers to respond.

  11. Thanks everybody for the warnings. In top of what was said, the guy mentioned that he wrote a book which can be downloaded immediately. I ordered it, but nothing came in my mailboxes. Also, did anyone notice the very low number of LinkedIn contacts he has? It is not credible for a guy who pretends to be overwhelmed with coaching opportunities.

  12. He may have gotten more savvy because my series of emails now include my first name. All the rest is exactly the same. Coincidentally, I had the same thoughts as I received them one at a time. Thanks for putting this page up!

  13. I got 3 phone calls. They didn’t go through but he was able to leave 3 voice mail messages. Saying almost the exact same thing.

  14. Same here! He was hitting me with almost the same messaging last year. I can’t stand duplicitous. I run cold outbound campaigns all the time, and I can tell you beyond a shadow of a doubt that if you have a great service that solves a burning pain, and are able to articulate that well enough, you don’t need to trick anybody into your program.

  15. Thank you for doing this…there are so many BS scams like this or as they would call them, “lead generation techniques” out there trying to waste people’s time. Appreciate you putting this out there!

  16. Thanks for posting this. I received the same messages today and thought they were odd. I replied to his last message asking him how he heard about me. No reply. I Google “Malcolm Reid Coaching Scam Emails” and your link came up. I appreciate knowing what I thought was SPAM/garbage was in fact SPAM/garbage.

  17. Post

    You might ask, why would I publish posts like this? It might seem controversial. The reason is that I don’t like liars and hate SPAMers.

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