clarify the purpose of your presentation
The Three Most Damaging PowerPoint Mistakes
There are many mistakes that presenters make when using PowerPoint. What’s the most common and easily preventable mistakes? PowerPoint is not evil. It’s simply a slide presentation software that is easy to use and many presenters have used it for decades. Because many presenters have used it so poorly, we have become complacent about poor PowerPoint presentations.
PowerPoint is a tool. Don’t allow the tool to cloud your thinking about how to accomplish your presentation goals. Put the hammer down and think about the purpose and goal of your presentation.
How to Tame a Hostile Audience: Lessons from Marc Antony
What can you do when facing a hostile audience? How can you speak so they listen? How might you connect with them so they see your side of the message? Those are difficult challenges that we can learn to face by learning from Shakespeare – in particular the speech that Marc Antony gave after the death of Julius Caesar.
Notice the shift in tone of the audience and the techniques used to persuade the audience to change their thinking. Let’s visit the scene and listen to the speech and the changing tide of the audience.
Speak to an Audience of One
Presentation Tips 02: Speak to an Audience of One
Imagine how you might feel when you’re sitting in an audience listening to a speaker and it feels like the speaker is talking directly to you. It seems more like a one-to-one conversation despite the audience present.
Now imagine that you could convey that intimate feeling when you are the speaker.
The secret is to speak as if you’re speaking to one person. Sounds simple yet few speakers have mastered this technique.
Silly Linkedin Profiles: Entrepreneur, innovator, visionary- and King of the World
Another silly Linkedin profile. About
Entrepreneur, innovator, visionary, embracer of change elements, and pursuer of higher learning with tenacity, patience, and judgement in decision-making resulting in a great deal of stamina and resolve mentally and physically.
Entrepreneur – So What? Innovator – So What? What did you innovate? Visionary – So What? What does this mean?
Manage and Leverage Your Confidence
It is not about you. It’s about your audience. What did they see, hear, believe and feel? That means that during your presentation you might experience those moments of anxiety – but the audience doesn’t need to know. Confidence starts by becoming comfortable with being uncomfortable.
The Chicken Was Better Than the Luncheon Speaker because…
Instead, he parked himself behind the lectern and boringly read the speech that someone wrote for him. Cleary the speech writer wanted to demonstrate his vocabulary by including several ten-dollar words. That doesn’t enhance comprehension, rapport or trust.
Establish Your Credibility and Build Trust
To persuade your audience to act on your message they must believe you. To be believable you must be both credible and earn their trust. If you don’t have credibility, no one will listen. If you have credibility but your audience does not trust you, they will not believe you.
Are you a Results Driven Professional? Really?
A results driven professional with business and human resources mangement experience in a global environment. What mistakes do you see with this opening statement on their profile?
You might notice that it’s full of vague terms. There’s nothing specific. What has this person accomplished? Nothing that we can see. It feels cliché and nothing grabs your attention.
It appears that they have written their profile to attract “click bait”. Key words that they believe recruiters might be looking for.
Nothing specific, nothing about their accomplishments. Simple click bait or so they hope.
The Marketing Speaker Didn’t Understand his Purpose
Marketing and selling are on the same continuum. Marketing leads to selling which leads to the sale. And no business survives without the sale.